Collaborative communication, upgraded from traditional video-conferencing, is a ground-breaking solution for improving and personalizing the customer experience. This solution allows enterprises, organizations, and individuals to discuss and interact with each other as flexible face-to-face conversations at all times.

Collaborative communication responds to the need for creating and building strong relationships economically, promptly and securely, especially with companies which have a wide network of branches and employees.

Collaborative communication helps us completely change our perspective of collaboration. One example of this is traditional videoconferencing. Instead of a meeting room, collaboration now focuses on personalized communication. The key factor for collaborative communication to achieve high levels of personalization is the development of broadband network Technology (both fixed and mobile), and smart devices (smartphones, tablets…). This allows us to communicate anytime anywhere with just an internet connection. In addition, the trend towards terminal equipments innovation for user experience also contributes to this personalization. For example, Cisco's Endpoint DX-70 or DX-80 has a slim design, and an elegant white color that runs the Android operating system with touch screen and an HD camera.  Or DX-650 device has as much quality as an IP phone with a sophisticated screen.

DX80 (left) and DX650 (right)

According to The Economist, 73% of executives confirmed that the application of collaborative communication in business helped them quickly understand important issues in order to promptly come up with business strategies. Meetings are completely secure due to separate password settings, independent of external connections, as well as the ability to customize speech interrupts.

As the leading professional system integrator in Vietnam, ITC chooses the most innovative and functional technology products of Cisco, combined with voice, video, and data synchronization, to maximize the flexibility allowing users to share information effectively. ITC is at the forefront of deploying Virtual Receptionist and multi-point communications in online meetings between the company's headquarters and branch office. In addition, collaborative communication at ITC also supports meetings that connect to strategic firms and customers in Vietnam or abroad, and transfer the highest image quality and sound clarity.

Different from the concept of a "virtual office", which is understood as an office with outsourced reception, equipment and facilities, "Virtual Receptionist" is a high-tech model, in which the "Receptionist” appears on the large screen display. When arriving at the company's headquarters for the first time, customers and partners will be surprised when entering a empty area; only the receptionist’s face on the screen says hello and welcomes guests, inviting them to press the button to open the door that directs visitors to the hallway to the meeting room.

For brief discussions, the receptionist can inform ITC staff to connect with guests through screen displays. There will be three collaboration points including: Staff - Receptionist – Customer. In case employees - especially ITC managers are not present at the company, Cisco Jabber software can be used on the Smartphone to make remote connections via 3G/Wifi for quick and direct communication.

On September 1, 2015, ITC officially launched the "virtual receptionist" system, connected via a Cisco DX-80 device.

In addition, the Company has also officially applied the collaborative communication system to hold a company-wide meeting with 4 points. 3 points are located in the Hanoi headquarters and 1 point in the Ho Chi Minh City office.

The first one - a small video conferencing system including a VC screen, located on the first floor near the virtual reception area, and with the Jabber connection:

The second point: Meeting room, on the 5th floor of the ITC office with 2 VC screens:

The Third Point – On the 8th floor, meeting room with 2 large VC screens for high quality audio and video:

And the fourth point: HCM branch office (big picture on the left television) promises to bring a whole new and bigger space in the future:

Shared by General Director Nguyen Quang Son in the meaning, the nature of the slogan “Flexible Solution” highlights the importance of flexibility in work and life. With the motto of "Flexible to Success", ITC has always innovated and taken opportunities for 20 years of effort and development.

In the near future, collaborative work will expand and develop business networks in a global context, bringing breakthroughs and benefits to users. With businesses and organizations constantly updating and innovating, ITC believes that this is an optimal solution to bring new working styles and maximize the potential of employees.